Your ebook should be available for download through a landing page on your site.
A landing page is a web page that promotes/describes your offer and provides a form that visitors need to fill out with their contact phone number thailand information to access your ebook.
This is how you can convert your visitors into business leads that your sales team can ultimately follow up with.
For instance! you went through this landing page to access this ebook template.
Pro tip: I recommend that you don’t forget about SEO when creating your landing page. It can make or break your conversion rate. Optimize meta tags and include relevant keywords! especially for your ebook.
12. Promote your ebook and track its success.
Once your landing page is all set! you can use that destination URL to promote your ebook across your marketing channels.
However! in 2024! almost 80% of writers costa rica cell phone number list said marketing was the hardest aspect of the ebook process. As of this year! authors have dedicated more than thirty-one hours and $617 on marketing per month to promoting their ebooks.
So! I’ve shared five ways you can do this:
- Advertise your new ebook on your website. For example! feature a CTA or link to your offer’s landing page on your resources page or even your homepage.
Apart from these! you can also use other marketing strategies to promote your ebook. In fact! I could dedicate a whole blog to how you should market your ebook (check that post out here).
After your content is launched and promoted across your marketing channels! you‘ll also want marketing analytics to measure your live product’s success.
For instance! you should have landing page analytics that give you insight into how many people downloaded your ebook and converted into leads.
You should also have closed-loop analytics that show how many of those people ultimately converted into opportunities and customers for your business.
And with that! we’ve built an ebook! folks! You can check out the packaged version of the example I built here:
After your content is launched and promoted across your marketing channels! you’ll need to have marketing analytics to measure your ebooks’ success.
For instance! have landing page expanding cross-border e-commerce: what are the challenges ahead? analytics that give you insight into how many people downloaded your ebook or show how many of those downloaders converted into opportunities and customers for your business.
