Lead Generation

Include an opt-out link : Subscribers have the right to opt-out of your email list at any time, even after subscribing.

Are you an email marketer looking for ways to craft a welcome email that helps you build a strong connection

What is the main purpose of sending a welcome message? A welcome email has a few core purposes besides being

Lead capture  is one of the most important ways to market your business, but to do it effectively, you need

This method is a great way to collect email addresses, whether you’re running a B2B email marketing campaign or a consumer-focused

Data is important no matter what stage of marketing you’re in. If you don’t know what you’re trying to achieve

  Which one is most likely to interest you? That’s a pretty extreme example, but you get what I mean.

10. Use powerful images or videos on your lead capture pages Visual images are more persuasive than text. They are

During an A/B test, you show two variations one way to become more visible of the same lead capture form